App Annie Launches Mobile Web, Fueling Growth as Company Surpasses $100M ARR

Entrepreneurs / 19th March 2019

App Annie, the leading global provider of mobile data and analytics, today announced the launch of its Mobile Web product. With this announcement, App Annie is the first to deliver market intelligence for both mobile app and web performance. The company also announced it has crossed the $100 million Annual Recurring Revenue (ARR) milestone.

Mobile Web Intelligence provides a unique view into the customer journey. The unification of mobile web and app metrics offer comprehensive insights to enable mobile transformation and deliver winning experiences.

Key benefits of Mobile Web Intelligence include:

  • 360 degree insights of mobile web and app usage
  • Benchmark performance of time spent, sessions and traffic (referral, outbound, and browser)
  • International coverage spanning AsiaNorth America and Europe
  • A unified platform simplifies data analysis

“We are excited to offer the first and most comprehensive mobile data offering to the market,” said Aaron Mahimainathan, chief product officer, App Annie. “Companies need a holistic view of mobile engagement across web and apps to optimize a winning consumer experience.”

This year, consumers are projected to spend $120 billion globally on mobile apps. As mobile has become the primary channel to acquire and engage consumers, demand for App Annie data and analytics has propelled the company’s ARR past $100 million.  

“As the mobile performance standard, we are in a unique position to lead companies through mobile transformation,” said Ted Krantz, CEO, App Annie. “We are proud of this $100M ARR achievement. We will continue to lead the industry with the highest quality data, delivering predictive and prescriptive insights and partnering with our customers in a mobile-first world.”

App Annie’s business is driven by global demand for mobile data and analytics with 40 percent of ARR coming from the Americas, 40 percent from Asia and 20 percent from Europe.

You May Also Like

“Less Admin, More Human”: JobAdder CEO Martin Herbst on Building AI-Powered Plans for Today’s Recruiters

Career Climbers / 23rd June 2025

CEO Magazine talks to Martin Herbst Founded in Sydney and now used by over 27,000 recruiters worldwide, JobAdder is making waves in the UK recruitment scene with its recruiter-first design,...

The $100,000/Year Drain: How Employee Turnover Is Costing Companies Big in 2025

Career Climbers / 16th June 2025

As the midpoint of 2025 approaches, many companies are not only focused on hiring but also preparing for a potential rise in employee turnover. According to a recent Express Employment...

CEO Magazine
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.